Heroic Workshop Kit
Unlock your best self with the Areté Workshop Kit
Rooted in ancient wisdom and proven by modern science, Areté is your guide to living with purpose, courage, and excellence—moment by moment.
This kit equips you with everything you need to start your transformation:
One Hardcover Copy of Areté – 451 bite-sized, actionable insights from Brian Johnson
One Areté Medallion (Virtue Coin) – A tangible daily reminder to live with virtue
One Participant Workbook – Your personal space to reflect, plan, and grow
Whether you’re a leader, athlete, creator, or everyday hero, this workshop offers the tools to build mental clarity, discipline, and unshakable momentum.
Wisdom. Action. Growth.
Start building the best version of yourself—today.