The Creator’s Economy

How the Creator Economy Came to Be and Where It’s Going

By Clayton Jacobs

Release

01-16-23

Abridgement

Unabridged

Genre

Nonfiction/Business & Economics

Release

01-16-23

Abridgement

Unabridged

Genre

Nonfiction/Business & Economics

Overview

The creator economy is revolutionizing small businesses.

Due to the rapid development of social media content creators’ popularity and their usage by corporations, there’s a historic opportunity for anybody to monetize their passion with a low barrier to entry. Through stories, interviews with prominent influencers, data trends and analytics, as well as a forward-looking mindset on the creator economy as a whole, Clayton Jacobs evaluates the implications of this new economy, both for corporations as well as the content creators themselves.

Clayton Jacobs

Author Biography

Clayton Jacobs is the CEO and founder of CreatorDB, a solution to help brands identify the best content creators for their marketing campaigns through the usage of big data analytics. CreatorDB was accepted in 500 Global’s startup acceleration program (approximately 5 percent acceptance rate) as well as named one of Taiwan’s Global Stars at the Meet Taipei startup convention in 2021. CreatorDB has worked with clients like Nord VPN, Disney Family English, Ragnarok Online, Surfshark, among many others.